Local businesses are always looking for new ways to get more customers and quality backlinks. One of the easiest ways you can do BOTH is by creating a PowerPoint slideshow demonstrating the advantages of your product or service.

Better still; offer your potential customer some useful tips… FREE. Be giving, and make sure those tips have never offered before! Offering tips that others have already offered will gain you nothing!

What? You say you can’t afford PowerPoint?

Well then, have I got a surprise for you!

There are free alternative options available to use: https://www.microsoft.com/en-ca/microsoft-365/free-office-online-for-the-web and I am sure there are others that you can easily do an internet search in order to find.

Below are three videos explaining… alternatives to Microsoft Office; the other for using Microsoft’s PowerPoint. Below that again… we have a surprise for you!

How to Get Microsoft Office for Free 2020

Top 5 Best FREE MICROSOFT OFFICE Alternatives (2020)

Easily Create a Photo Slideshow in PowerPoint

Once you have completed your slideshow and you’re ready to post it online, I USED to highly recommend the use of Slideshare, as I have personally used this site in the past. However, the site has since been sold.

Slideshare used to be FREE to use …and… they used to offer solutions to market your content better, though I do not know if the free option would even available anymore.

Now, you may wish to explore one of the many different WordPress plugins that are available for use in creating slideshows.

If you’re still wondering why I’m making this suggestion to you, here’s why:

READ How to Get Targeted Traffic to Your Site

If you were to always offer one-of-a-kind type of information within your slideshows… let’s say, you offer a “how-to” slideshow on making expensive looking drapes.

And… let’s say that no other such slideshow is available online, anywhere.

Let’s also say that you’ve offered three really great, cost-cutting ideas to your viewers within your slideshow; Tips no other drapery business would dare “give away” like this. Then you can BET your presentation will definitely gain search engine attention.

Not only will your slideshow gain search engine attention, but you will become known at the “expert” in your chosen niche. You know… the “go to” person.

Isn’t that what you want?

Of course it is.

To top that off… providing you’ve filled in your profile properly at Slideshare, your website will gain attention because of the quality backlink from the Slideshare website. You could also offer links within your slideshow that lead back to your website!

NOTE: There may be other slideshow sharing websites available. I detailed Slideshare here because this website used to rank high and was well known, but thankfully, it may not be the only one in existence by the time you read this.

Now, with that done… here’s your surprise goody, promised earlier in this article. One that could gain you much attention!

You can EASILY convert your PowerPoint slideshow to video!

With a video created, now you can sign up for an account with YouTube.com, and gain yet another valuable backlink… this time to the YouTube website… as well as, gaining more attention to your business through your videos!

READ Best SEO Techniques for Local Business Websites in 2020

So, now what are you waiting for?

The power of PowerPoint slideshows is all yours to use in communicating with your potential customers… even while you are sleeping!