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SEO

Expert advice and strategies to improve your website’s search engine ranking and visibility.

Google Maps Just Got Smarter: What the New “Ask Maps” Means for Local Businesses… and How to Prepare

November 29, 2025November 15, 2025 by Trish
Google Maps Just Got Smarter

Imagine a customer asking Google Maps about your business… and the AI answering for you.

If you rely on Google Maps or your Google Business Profile to bring in new customers, there’s a major shift happening quietly behind the scenes.

Read more

Categories SEO, Website Tips

Write for Elliot — Not the Algorithm: Why Human-Centered Content Beats SEO Every Time

August 26, 2025August 25, 2025 by Trish
Logic | Emotion

Ever stared at a blinking cursor, wondering what to write so Google ranks you… while your real prospects remain invisible?

Well, you’re not alone.

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Categories Branding, SEO

The Surprising Truth About Growing WITHOUT ADS Online

December 15, 2024 by Trish

I’ll never forget the moment I realized I had no idea how to get anyone… literally anyone… to pay attention to my website.

I’d spent weeks (okay, months) obsessing over every little detail: the colors, the layout, the copy that I thought was pure genius.

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Categories Branding, How-To, SEO

Your Business isn’t Ranking Locally – Here’s What You Can Do

November 15, 2024 by Trish

If your business isn’t showing up in local search results, it’s not only frustrating… it’s costing you potential customers!

Even after auditing your website to avoid costly mistakes, you might still be wondering why you’re not appearing in searches.

Here’s what you need to do next to boost your visibility without breaking the bank.

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Categories Branding, SEO, Website Tips

STOP the Waste – Essential Web Design Fixes to Boost SEO and Save Money

February 8, 2025August 15, 2024 by Trish
Stop the Waste!

Is your website an unseen drain on your advertising budget without yielding substantial results?

Are you ready to turn things around?

In this comprehensive guide regarding web design fixes, we’ll identify common design and SEO mistakes that could be costing you more than you realize and provide straightforward solutions to fix them.

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Categories Website Tips, SEO

The Ultimate Guide to Google’s Helpful Content Updates

February 9, 2025July 15, 2024 by Trish

Yes, even with the recent algorithms updates to Google search, it you can learn how Google’s ‘Helpful Content Updates’ (HCU) can be a game changer for your website.

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Categories How-To, SEO, Website Tips

Key Insights and Strategies to Harness the Power of Google Traffic in 2024

June 17, 2024June 15, 2024 by Trish

With all of the changes announced by the recent Google leak, understanding and leveraging Google traffic is now even more crucial for business success.

As AI technology transforms how we interact with search engines, it’s vital to stay informed about the latest trends and strategies.

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Categories SEO

The Cornerstone for Your Online Success is Building a Robust Content Strategy

April 15, 2024April 15, 2024 by Trish
Cornerstone for your success starts with Content Strategy

It’s true, the cornerstone for your online success really is building a robust content strategy.

Let me explain…

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Categories Branding, SEO

Secrets to Gaining an Edge Over Your Competitors Online

May 30, 2024December 15, 2023 by Trish
Secret to Gaining an Edge Over Your Competitors Online

Hey you, the knowledgeable entrepreneur who seems to always be one step ahead!

Have you ever felt like no matter what you do, your competitors always seem to have the upper hand online?

Like they’ve cracked some secret code that you haven’t? It’s frustrating, isn’t it?

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Categories SEO, How-To, Website Tips

The Role of Online Visibility is Building Trust by Establishing Credibility

March 21, 2024November 15, 2023 by Trish
People buy... from people they trust

Brand credibility is the trust and confidence consumers place in a specific brand based on their perceptions and in some cases even their experiences.

This signifies the assurance that a brand will consistently meet its commitments with integrity.

Read more

Categories Branding, SEO
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